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Lab2Market Alumni Share Their Tips for Customer Discovery

Posted by Dal Innovates on May 3, 2023 in Community Highlights

This spring, 35 students from universities across Canada completed Dal Innovates offering of the 4-month Lab2Market program to validate their ideas with the purpose of finding commercial value. 

Hear from three students on their journey, including Jafar Pashami, a computer science graduate student from Dalhousie University. 

“My top tip for conducting customer discovery interviews is to listen actively and ask open-ended questions. This encourages customers to share their thoughts and experiences in depth, providing valuable insights for your venture.” 

Interested in exploring the Lab2Market Validate program with your ideas? Applications are now open for Dal Innovates Fall 2023 Atlantic cohort.  

Read more from our graduates, and learn about the upcoming cohort here: https://dalinnovates.ca/news/lab2market-alumni-share-their-tips-for-customer-discovery/